Running an eCommerce product business sometimes feels like being pulled in all directions at once. Sound familiar? You’ve got to write new product descriptions, update your store, answer customer queries, and send packages.
Even as you expand your team, it never seems enough. What’s the solution? Is there a way to lighten the load without spending a fortune on new employees?
Yes! It’s called artificial intelligence (AI).
As of 2024, small business owners have access to some of the best AI tools ever developed for eCommerce. From AI copywriters to automated customer service experts, there’s a tool for almost every job in an eCommerce product business.
Let’s go through the best AI tools in 2024 for eCommerce, looking at their top features, potential benefits, and affordability.
10 Best AI Tools for eCommerce in 2024
Best AI Writing Tools
1. Jasper
What Is It? Building out your website? Creating more product pages? Usually, that involves extensive copywriting to capture your customer’s attention and convince them to stick around or purchase a product.
Enter Jasper – an AI-powered writing assistant. Jasper isn’t just a regular generative AI platform; it’s tailored to creating blog posts, product descriptions, and marketing copy.
How Does It Work? It works by leveraging advanced algorithms and natural language processing (NLP) to generate coherent and contextually relevant text. Business owners simply input a topic or brief description of what they want, and Jasper gets to work.
It’s impressive stuff. At the same time, it’s still not on the level of the best human copywriters (and sometimes the writing can be a little clunky); however, with a few edits, you can save yourself hours of writing.
Pricing
- Creator Package – $49 per month
- Teams Package – $125 per month
- Business Package – Available Upon Request
2. ChatGPT
What Is It? Haven’t heard of ChatGPT? It’s the world’s most advanced AI language model (developed by OpenAI). Designed to simulate human-like conversations and generate text-based responses, users can ask it to do just about anything, and the program will respond accordingly.
How Does It Work? ChatGPT is remarkably versatile. From generating new product ideas to planning your marketing strategy, the platform can help spark ideas, refine your processes, and write product descriptions. Just be careful; some responses can seem a little generic and bland.
Pricing
GPT-4 is priced at $0.03 per 1K tokens for input and $0.06 per 1K tokens for output. Approximately 1,000 tokens are equivalent to 750 words.
3. Copy.ai
What Is It? Like its two competitors, Copy.ai is a versatile generative AI platform. If it can be written in English, Copy.ai can produce it. Brainstorming, research assisting, and content writing are all just a prompt or request away.
How Does It Work? As before, simply enter a prompt (a text description of what you want), and Copy.ai will get to work. Take product descriptions, for example. Simply ask the platform to create a description for a specific product highlighting its benefits, and you’ll get a new description in seconds. You can even include a product’s URL in the prompt to speed up the process.
Pricing
- Free Package – $0 per month
- Pro Package – $49 per month
- Team Package – $249 per month
- Growth Package – $1,333 per month
- Scale Package – $4,000 per month
Best AI Customer Service Tools
4. SiteGPT
What Is It? SiteGPT is an AI-driven tool tailored for enhancing website interactivity and customer support. It seamlessly integrates with web platforms, offering features like automated FAQs, content personalisation, and instant query resolution.
How Does It Work? When users input questions or requests on a website, SiteGPT employs sophisticated algorithms to analyse and respond accurately and contextually. For example, suppose a visitor asks about a product. In that case, it generates a detailed response or directs them to relevant site sections, improving user experience and reducing reliance on human customer service.
Pricing
- Starter Package – $49 per month
- Growth Package – $99 per month
- Scale Package – $399 per month
5. ZenDesk
What Is It? Zendesk for Service is an all-in-one customer service solution designed to enhance customer interactions and streamline support processes. It integrates various support channels like email, chat, and social media into a single platform, offering a unified view of customer interactions.
How Does It Work? Zendesk for Service uses an advanced ticketing system and AI-driven automation to route and handle customer queries efficiently. Businesses can set up automated responses for common questions, while more complex issues are directed to the appropriate support agents. This system optimises response times and improves overall customer satisfaction by addressing each inquiry promptly and accurately.
Pricing
- Suite Team Package – £59
- Suite Growth Package – £99
- Suite Professional Package – £115
- Suite Enterprise Package – Available Upon Request
Note: prices are based on 5 customer service agents
6. Ada
What Is It? From customer service automation to insightful analytics, Ada is far more than just a basic chatbot. A key problem for businesses is scaling their customer service team as demand skyrockets. Ada handles this effortlessly. Integrating with existing systems, Ada provides personalised interactions across a broad spectrum of queries, from basic information requests to complex problem-solving.
How Does It Work? Using machine learning, Ada learns from every interaction. The more customers it speaks to, the more queries it answers, the better the responses become – Ada becomes ever more attuned to your business.
When a customer initiates a chat, Ada analyses their questions to provide accurate, immediate answers or directs the inquiry to the right human agent if necessary. Think of Ada as your customer service triage.
No more endless shipping questions. No expensive customer service costs. Just answered questions and satisfied customers.
Pricing
Pricing is available upon request. Contact Ada directly for a quote for either Generative or Scripted customer service assistance.
Best AI eCommerce Store Tools
7. Shopify’s “Magic”
What Is It? Sometimes, people think running a small business happens by magic. By what if it did – Shopify Magic is an advanced AI tool that leverages artificial intelligence to streamline your online eCommerce store. Forget the headache of inventory management, personalising product recommendations, or customer service – Magic does it all.
How Does It Work? Magic uses AI algorithms to analyse customer behaviour and store data. It then delivers insights, automates tasks like adjusting inventory levels based on sales trends, and offers personalised product recommendations to customers.
For customer inquiries, “Sidekick” (a soon-to-be-released Magic feature) automates responses or directs complex queries to human support. Not only that, but it also helps draft emails and provide instant answers, e.g., personalised FAQs.
Pricing
Shopify Magic tools are available for free to all Shopify merchants, regardless of the user’s subscription plan.
8. Algolia
What Is It? Ever find yourself searching for something in an eCommerce store only to get a bunch of irrelevant results? Frustrating, right? Don’t let that be your store! Algolia is an AI-powered search and discovery platform harnessing the power of “NeuralSearchTM” to understand customer intent and pair up the query with the right results.
How Does It Work? Algolia pioneered several cutting-edge technologies, including natural language understanding (NLU), automatic query suggestions, neural hashtags, and AI adaptive learning. That means (in English) that whatever your customer types – exact terms or free-form expressions – Algolia will swiftly scan your store’s inventory to find the most relevant website content.
Pricing
- Build Package – $0
- Grow Package – $0.50 per 1,000 search requests/month
- Premium Package – Price Available Upon Request
- Elevate Package – Price Available Upon Request
9. Recombee
What Is It? Personalise your product recommendations with Recombee. Using AI, this platform analyses customer behaviour to identify the right products to suggest to your customers. With easy integration with popular eCommerce platforms, it’s a powerful tool to skyrocket your sales.
How Does It Work? Using geolocation and customer preferences, Recombee’s product recommendation engine leverages customer insights to personalise everything from your homepage to the shopping cart. The recommendation engine analyses item properties such as title, description, availability, and price to market the right product to the right customers.
Pricing
- Free Package – $0 per month
- Standard Package – $99 per month
- Plus Package – $899 per month
- Pro Package – $1,499 per month
- Premium Package – $2,499 per month
10. Koala Inspector
What Is It? Koala Inspector is a Shopify competitor analysis extension for Google Chrome. Ever wondered what makes a competitor’s store tick? Want to reveal their hidden secrets? You can do so in an instant, understanding the strategies, best-selling products, and traffic sources fuelling the business.
How Does It Work?
By integrating with Shopify, Koala Inspector enables users to gain insights into the performance of other Shopify stores. Users can view detailed information about a store’s product catalogue, pricing strategies, monthly traffic, and sales trends.
Pricing
- Free Package – $0 per month
- Professional Package – $7.99 per month
- Unlimited Package – $19.99 per month
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