The Resilient Retail Game Plan Episode 75

Creating Communities With Jessica Rose

Podcast show notes

Especially when it comes to living in the age of Coronavirus, we’re fortunate enough to be better connected than ever. Social media platforms, online forums and community-centric apps have given us the tools to enjoy, learn and share our interests and passions with like-minded people from all around the world – but when it comes to product businesses, it’s a surprisingly under-utilised engagement tool.

Online communities can not only extend your reach far beyond a traditional brick-and-mortar store but can help produce organic and long-lasting brand engagement with customers who will willingly champion and support your brand.

In today’s episode, I speak to the founder of the Jewellers Academy, Jessica Rose. Following the close of Jessica’s physical school, the Jewellers Academy now operates online and offers everything you need to learn when it comes to jewellery making and building and growing a successful business.

We discuss making your customer’s experience bigger than the product itself, the importance of finding the right community platform for you and your customers and the variety of ways you can foster relationships, keep your brand active and your community engaged. 

Head over to to check out the Academy and connect with Jessica at:





Interested in being a guest or sponsor of The Resilient Retail Game Plan?

Drop us an email to let us know why you think you’d be a great fit for our audience of small businesses and independent retail brands

More from The Resilient Retail Game Plan

Dive into another episode of our small business podcast

Episode 122

Getting Your Website and Email Marketing Ready For 2023 With Elle Williamson

Episode 121

Education, Representation & Inspiration With Natalie Bent

Episode 117

Creating, Curating And Community With Beck Prior

Episode 118

Four Ways To Grow Your Sales At Christmas

Episode 116

Five Crucial Factors To Keep In Mind When Planning Christmas Promotions

Episode 115

Advertising, Algorithms And More With Narada McKoy

News you can use

Join The Resilient Retail Club mailing list to receive The Weekly Sales Review, jam-packed full of useful information, events and expert advice for indie retailers, online sellers, Ecommerce brands and independent small businesses