The Resilient Retail Game Plan Episode 75

Creating Communities With Jessica Rose

Podcast show notes

Especially when it comes to living in the age of Coronavirus, we’re fortunate enough to be better connected than ever. Social media platforms, online forums and community-centric apps have given us the tools to enjoy, learn and share our interests and passions with like-minded people from all around the world – but when it comes to product businesses, it’s a surprisingly under-utilised engagement tool.

Online communities can not only extend your reach far beyond a traditional brick-and-mortar store but can help produce organic and long-lasting brand engagement with customers who will willingly champion and support your brand.

In today’s episode, I speak to the founder of the Jewellers Academy, Jessica Rose. Following the close of Jessica’s physical school, the Jewellers Academy now operates online and offers everything you need to learn when it comes to jewellery making and building and growing a successful business.

We discuss making your customer’s experience bigger than the product itself, the importance of finding the right community platform for you and your customers and the variety of ways you can foster relationships, keep your brand active and your community engaged. 

Head over to https://www.jewellersacademy.com/ to check out the Academy and connect with Jessica at:

Instagram

Facebook

Twitter

YouTube

Interested in being a guest or sponsor of The Resilient Retail Game Plan?

Drop us an email to let us know why you think you’d be a great fit for our audience of small businesses and independent retail brands

More from The Resilient Retail Game Plan

Dive into another episode of our small business podcast

The Resilient Retail Club - small business experts
Episode 149

10 Minute Small Business Tips: Creating A Product Your Customer Really Wants

Episode 148

Small Business Update – Using Artificial Intelligence In Your Creative Product Business

The Resilient Retail Club - Small business experts - sales
Episode 147

7 Vital Ways To Avoid Giving Up On Slow Sales Days

The Resilient Game Plan Podcast - Hannah Burn, small business founder
Episode 146

From Side Hustle To Full Time With Hannah Burn

The Resilient Retail Club - Small Business Experts
Episode 145

A Resilient Retail Reflection: Ten Highlights From The Last Three Years

The Resilient Retail Club - Small business experts - Father's Day planning
Episode 144

Making The Most Of Father’s Day In Your Business

News you can use

Join The Resilient Retail Club mailing list to receive The Weekly Sales Review, jam-packed full of useful information, events and expert advice for indie retailers, online sellers, Ecommerce brands and independent small businesses