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Victoria’s business had grown fast—but her stock management hadn’t kept up. Orders were placed with gut instinct and guesswork, bulk buying was encouraged by pushy reps, and cash was constantly tied up in products that weren’t moving.
After one particularly painful delivery of beach rugby balls she didn’t even need, she realised she was falling out of love with her business. The overwhelm was emotional, the financial pressure real.
The moment Stock Doctor launched, Victoria knew she needed it. She didn’t need another course—she needed someone to sit alongside her, dig through the chaos, and help her fix it.
“I’d got it wrong again and was so cross with myself. I was falling out of love with my business and it was draining me emotionally. The fly by the seat of your pants approach is fine for a while but as turnover grew it became clear that winging it was no longer a sustainable option for me.”
Each session brought relief and structure.
Victoria now feels back in control and confident about her business strategy.
“It sounds simple & obvious now I look back on it but I’d been so entrenched in the day to day that I hadn’t taken a step back to consider the bigger picture… Having that expert advice from a team with incredible industry experience has taught me so much and, in all honesty, completely changed the way I feel about my business.”
"It’s like therapy for chaotic retailers. I finally feel like I run the shop—instead of it running me."
Insights, strategy, and no-fluff advice on how to grow your retail business sales and profits to create a business that lasts!
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