The Resilient Retail Game Plan Episode 77

What Does Success Look Like In 2022?

Podcast show notes

I’ve said it before and I’ll say it again – there’s no silver bullet when it comes to creating a successful product business, but we can look at industry stories, review the data and trace trends to help us sketch out a bit of a roadmap for each coming year.

In episode 77 of The Resilient Retail Game Plan, there are some key themes that I want to run through that I think are less the “secrets to success” and more a pragmatic approach to ensuring you and your business can weather these uncertain times, for both retail and the world, and come out on top.

In this podcast, I discuss trying to nail down more lucrative profit margins to make it easier for you to take on additional costs and the importance of using your data to learn, review and adapt your business model accordingly. I also touch on how creating additional routes to market can help you to manage risk and how creating a community of loyal customers is one of the best ways to build your retail resilience.

Don’t forget to join hundreds of other product businesses for this free, fun, five-day challenge from 24th – 28th January, held in a private FB group.

https://www.resilientretailclub.com/plan2022

Interested in being a guest or sponsor of The Resilient Retail Game Plan?

Drop us an email to let us know why you think you’d be a great fit for our audience of small businesses and independent retail brands

Get more on the mailing list

Heaps of small business retail advice for your inbox

Sign up the The Resilient Retail Club mailing list for totally free advice and business help, the occasional digital download, updates from our podcast and promotions for indie retail brands

More from The Resilient Retail Game Plan

Dive into another episode of our small business podcast

Episode 122

Getting Your Website and Email Marketing Ready For 2023 With Elle Williamson

Episode 121

Education, Representation & Inspiration With Natalie Bent

Episode 117

Creating, Curating And Community With Beck Prior

Episode 118

Four Ways To Grow Your Sales At Christmas

Episode 116

Five Crucial Factors To Keep In Mind When Planning Christmas Promotions

Episode 115

Advertising, Algorithms And More With Narada McKoy

News you can use

Join The Resilient Retail Club mailing list to receive The Weekly Sales Review, jam-packed full of useful information, events and expert advice for indie retailers, online sellers, Ecommerce brands and independent small businesses