The Resilient Retail Game Plan Episode 24

The Planning Process: SWOT Up And Get SMART

Podcast show notes

The Planning Process: SWOT Up And Get SMART

With rolling lockdowns and forever-changing pressures being placed on our time and availability, such as home-schooling and store closures, putting any sort of business plan in place right now might feel a bit hopeless.

But, as one of my favorite sayings goes “Plans are useless, planning is priceless”. No matter what the outcome and how things may change, reviewing your goals and ambitions is imperative for you, at the very least, to get an idea of what you actually want for you and your business going forward.

In episode 24 of The Resilient Retail Game Plan, I want to take you through my personal Planning Process and help you use SWOT Analysis and SMART objectives to build a robust set of goals that will help you map out your sales and stock plans for the year ahead and beyond.

We’ll look at using a SWOT Analysis to give yourself and your business the equivalent of an annual review, to figure out where things currently stand. I’ll ask you where you want you and your business to be in the future and what success looks and feels like to you. We’ll use SMART objectives to take your newly-formed hopes and goals and make sure they’re specific, measurable, achievable, realistic, and time-bound.

By following my planning process and implementing these developmental tools we can get closer to making those plans, and the growth of you and your business, a reality.

Interested in being a guest or sponsor of The Resilient Retail Game Plan?

Drop us an email to let us know why you think you’d be a great fit for our audience of small businesses and independent retail brands

Get more on the mailing list

Heaps of small business retail advice for your inbox

Sign up the The Resilient Retail Club mailing list for totally free advice and business help, the occasional digital download, updates from our podcast and promotions for indie retail brands

More from The Resilient Retail Game Plan

Dive into another episode of our small business podcast

Episode 186

Making the Most of Retail ROAR

Creating a Productive Team
Episode 185

Creating a Productive Team with Hayley Watts

Tame Your Tiger book by Catherine Erdly
Episode 184

Celebrating One Year of Tame Your Tiger

Colour Chronicles Story
Episode 183

Creating Memories: Ruth Sturdy and the Colour Chronicles Story

sales plan
Episode 182

Creating an Effective Retail Sales Plan for 2024

create a business that feels good
Episode 181

How to create a business that feels good (not just looks good)

News you can use

Join The Resilient Retail Club mailing list to receive The Weekly Sales Review, jam-packed full of useful information, events and expert advice for indie retailers, online sellers, Ecommerce brands and independent small businesses