The Resilient Retail Game Plan Episode 127

The Most Important Thing You Can Do For Your Small Business In 2024

Podcast show notes

The Most Important Thing You Can Do For Your Business

So, we’ve made it – 2024 is here! Times have been tough for the retail industry for a good, long while now and who knows what unforeseen events lie ahead as we enter a new year, but against the odds and throughout the uncertainty I still believe the most important thing I can recommend you do for your small business this year is to plan, plan and plan!

Now, you may well be asking, “Catherine! Why make a plan when things are always changing?”, and it all comes down to perspective – we’re a very outcome-led society and I want to suggest that the value of a plan is not in its success but in the thought process required to put it together.

In this episode of the Resilient Retail Game Plan, I’ll discuss how planning is a highly creative process and why it’s important to find a way to plan for your business that feels natural to you. We’ll talk about setting financial, functional and fun goals and discuss how mapping out your vision of success can help keep you more focused, prioritise what’s important and help you make better decisions.

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