The Resilient Retail Game Plan Episode 89

Managing Different Revenue Streams with Fiona Fawcett

Podcast show notes

Throughout the course of this podcast, as part of my many presentations and in discussions with numerous clients, I’ve talked a lot about the importance of multiple income streams. In a world that’s constantly changing and with ever-evolving technology that repeatedly lowers the barriers to entry in regards to reaching your current and future customers, it’s vital that we all keep on trying out different things and looking at different ways of promoting our products – in doing so we can all hope to build and run an effective and efficient business.

In episode 89 of The Resilient Retail Game Plan, I speak to illustrator and founder of Plewsy, Fiona Fawcett. With a background in Graphic Design, Fiona started her business back in 2015 with the help of The Princes Trust, and after initially starting her small business journey selling wholesale, she’s now added direct-to-consumer to her list of revenue streams and is a perfect example of a business owner who has embraced different ways of selling to great success.

In this podcast, we discuss the importance of compartmentalising your time and how invaluable training yourself can be to the resilience of your business. We also discuss the renewed energy we’ve sensed around trade shows (post-lockdown), the value of interacting with your customers face-to-face, and how a hybrid model of selling offline and online is the future for a world where people want to buy less from big brands and more from people.

Check out Fiona’s products at https://plewsy.com/ and connect with her business at:

Facebook

Instagram

Pinterest

Interested in being a guest or sponsor of The Resilient Retail Game Plan?

Drop us an email to let us know why you think you’d be a great fit for our audience of small businesses and independent retail brands

Get more on the mailing list

Heaps of small business retail advice for your inbox

Sign up the The Resilient Retail Club mailing list for totally free advice and business help, the occasional digital download, updates from our podcast and promotions for indie retail brands

More from The Resilient Retail Game Plan

Dive into another episode of our small business podcast

Episode 122

Getting Your Website and Email Marketing Ready For 2023 With Elle Williamson

Episode 121

Education, Representation & Inspiration With Natalie Bent

Episode 117

Creating, Curating And Community With Beck Prior

Episode 118

Four Ways To Grow Your Sales At Christmas

Episode 116

Five Crucial Factors To Keep In Mind When Planning Christmas Promotions

Episode 115

Advertising, Algorithms And More With Narada McKoy

News you can use

Join The Resilient Retail Club mailing list to receive The Weekly Sales Review, jam-packed full of useful information, events and expert advice for indie retailers, online sellers, Ecommerce brands and independent small businesses