The Resilient Retail Game Plan Episode 122

Getting Your Website and Email Marketing Ready For 2023 With Elle Williamson

Podcast show notes

Getting Your Website and Email Marketing Ready For 2023 With Elle Williamson

In episode 122 of The Resilient Retail Game plan, I speak to the founder of ‘The Ecommerce Assistant’, Elle Williamson. Having spent over ten years working in e-commerce for small and big brands, Elle now helps independent businesses to get the most out of their online shops.

In this podcast, we discuss the feature-rich Shopify 2.0 and the importance of giving your customers everything they need to know in order for them to hit that ‘buy’ button with confidence. We also go through some tips to help you with your conversion, from personally testing your buyer’s journey out to carefully curating your range of products for a more personalised shopping experience. We also delve into email marketing, and run through where you could be better optimising your mail-outs to drive an increase in that all-important revenue!

Check out Elle’s services at: https://www.theecommerceassistant.com/

And connect with her at:

https://www.instagram.com/theecommerceassistant/
https://www.facebook.com/theecommerceassistant
https://www.linkedin.com/company/the-e-commerce-assistant/

Interested in being a guest or sponsor of The Resilient Retail Game Plan?

Drop us an email to let us know why you think you’d be a great fit for our audience of small businesses and independent retail brands

Get more on the mailing list

Heaps of small business retail advice for your inbox

Sign up the The Resilient Retail Club mailing list for totally free advice and business help, the occasional digital download, updates from our podcast and promotions for indie retail brands

More from The Resilient Retail Game Plan

Dive into another episode of our small business podcast

create a business that feels good
Episode 194

The Second Golden Rule of Stock Management

First Golden Rule for Effective Stock Management
Episode 193

The First Golden Rule for Effective Stock Management with Catherine Erdly

Branding and Website Design
Episode 192

A Retail Owners Guide to Effective Branding and Website Design with Tamsin Rennie

Google Shopping Ads
Episode 191

Dive into Google Shopping Ads with Sara Jones

sales plan UK Recession Creating a Business
Episode 190

Four Golden Rules to Creating a Business You Love

What Your Customers Katie Tucker
Episode 189

Uncovering What Your Customers Really Want with Katie Tucker

News you can use

Join The Resilient Retail Club mailing list to receive The Weekly Sales Review, jam-packed full of useful information, events and expert advice for indie retailers, online sellers, Ecommerce brands and independent small businesses