The Resilient Retail Blog

The Resilient Retail Product Business Survey: Part ‪3‬

Welcome back to the final episode of my three-part analysis of the 2021 Resilient Retail Product Business Survey.

In the previous two episodes, we’ve had a look at the numbers that the 300 plus respondents submitted, in an effort to find some realistic benchmarks to work against, and we also reviewed how those business owners used marketing to help build their brands and increase their sales.

In episode 36 of The Resilient Retail Game Plan I’ll be counting down the top 11 results for each of the two questions I asked at the very end of the survey. The first was: “What was the one thing that made the difference?” And the second was: “What was your biggest learning?”

We’ll discuss the value of strong product photography and branding, the synergy between sales channels and your customers, and cultivating a community around your brand through recommendations and social media.

We’ll also look at the importance of being persistent, consistent and flexible across all aspects of your business, how relationships with PR and influencers can sometimes be a bit of a double-edged sword, and how one of the biggest barriers to your success could be you!

Get your copy of the report here.

Latest articles

Starting a small business from home Top tips from Catherine Erdly
Meet our Member of the Month sewing superstar Lorna Hulme, founder of small business All About The Sew
The full lowdown on Bibblyboo - our September member of the month business
3 easy tips for nailing your small business' stock levels for Christmas 2022

Related articles

Starting a small business from home Top tips from Catherine Erdly
How can the small business community weather the latest ‘cost of living crisis’ storm?
How To Start A Business After Being On Furlough
7 Ways To Boost Your Confidence When Starting A Business
Share this article
More from the blog

Dive into helpful advice for small businesses and indie retail brands

Starting a small business from home Top tips from Catherine Erdly
Meet our Member of the Month sewing superstar Lorna Hulme, founder of small business All About The Sew
The full lowdown on Bibblyboo - our September member of the month business
3 easy tips for nailing your small business' stock levels for Christmas 2022
Running a business that helps protect the planet - member of the month Natasha Ray, Founder of &Keep tells all
How can the small business community weather the latest ‘cost of living crisis’ storm?

News you can use

Join The Resilient Retail Club mailing list to receive The Weekly Sales Review, jam-packed full of useful information, events and expert advice for indie retailers, online sellers, Ecommerce brands and independent small businesses